Sales & Marketing Professionals in Science
February 23, 2017
The New World Marketing Team: Where Will You Fit In?
What Has Happened To Life Science Marketing? “The emergence of data science and the proliferation of new media channels has radically changed some traditional marketing jobs,[…]
February 20, 2017
Life Science Marketing Agencies — Which One is Right for You?
Most marketing managers within life science companies are under great pressure in their day-to-day role, managing multiple programs across many channels. Increasingly they’re being tasked[…]
February 7, 2017
Are You a Content Marketer or an SEO Marketer?
The answer is “Yes”. New changes in how Google is assigning page ranks is making SEO and Content Marketing look a lot like one another.[…]
December 16, 2016
Program Team for 2017 Annual Meeting Announced
NORTH BRUNSWICK, NJ, USA – December 16, 2016 — The Association of Commercial Professionals – Life Sciences (SAMPS) announced the members of the program team[…]
December 13, 2016
Hamid Ghanadan to Speak at Local Meeting in Boston Area
Made any New Year’s resolutions yet? How about networking with your life science sales and marketing colleagues and learning how to better engage with your[…]
October 23, 2016
Let Life Science Marketing Analytics Lead the Way
Given the abundance of marketing tactics, the limitations of finite budgets and the increasing levels of accountability faced by life science marketers, one question comes[…]
July 27, 2016
Survey Update: Life Science Sales Training Lives!
In 2013, the SAMPS surveyed the frequency of sales training in life science product and service companies. This article reports the results of an update[…]
June 27, 2016
Bay Area Hosts First Local SAMPS Meeting
A key benefit of the SAMPS, and one of the reasons members tell us they join, is the ability to network with their colleagues. But once[…]
May 7, 2016
Video Marketing Part 1: Why You Should Build a Program And Key Points To Consider
Hot Spots are featurette articles that provide a brief introduction to a contemporary topic in life science marketing along with a rich collection of references to[…]
March 21, 2016
7 Apps That Beat Email for Team Communication
Hot Spots are featurette articles that provide a brief introduction to a contemporary topic in life science marketing along with a rich collection of references[…]